Fashion shows are defined by their production style, which includes four categories: production, formal runway, informal, and multimedia production. Fashion shows create entertainment for the audience, and promote the designers merchandise, usually by advertising what the new trends are for the current season. For most shows the designers receive most of the profit, but there are some cases where there are charitable fashion shows as well. Every fashion show develops a theme and the music choice brings the show all together. By creating a runway essence for the models to strut to.
I’ve personally modeled in formal and informal fashion shows. I presented merchandise in a casual environment, and I’ve presented merchandise as a parade with the audience seated around the runway. Those are the only two types of fashion categories that I’ve been exposed to. For these shows the themes were represented and the venue was set up to coincide with all the elements. It’s important that the lighting, stage set up, and audio/sound is what the designer in tells because all these elements are created to perfection; to create a great show.
In the Valentino video The Last Emperor the film was created in dedication to Valentino’s hard work of designs. The dresses reminded me a lot of Fortuny’s gowns, which consisted of a lot of pleating. He’s the type of designer that bring’s his garments to life. He has created many masterpieces during his career. He added ruffle details to dress, V-neck dresses, and sleek fitted dresses too. The video was very realistic, because having lots of modeling experience backstage on the movie is what I experience a lot. This is an industry that I love and that’s why I’m apart of it.
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